The Corporate site for Scotland's National Tourism Organisation ...
WEBWelcome to VisitScotland's corporate website. VisitScotland is the national tourism organisation for Scotland. We support the responsible growth of the tourism and events sector so that the whole country benefits. Our corporate website brings you the latest industry news and advice, research and opportunities available to help our sector thrive.
About VisitScotland & Our Role in Scottish Tourism
WEBInformation about VisitScotland. Our aim is to benefit Scotland by growing the value of tourism and events. We want to drive the visitor economy and create better places for people to live, work and visit. We do so through our marketing, industry development, and events work. In this section of the website, you’ll find details about who we ...
Scottish Tourism Statistics & Research | VisitScotland.org
WEBThis allows Scottish tourism to meet the challenges of today’s marketplace. You can benefit from this research as it informs you of: developing trends in the tourism sector. current industry performance. visitors’ attitudes and experience of Scotland. characteristics of domestic and international visitors. View some of our key research studies.
News - Latest Updates for Scottish Tourism | VisitScotland.org
WEBSubscribe to the EventScotland newsletter and get the latest Scottish event news, articles and insights, sent straight to your inbox once a week. Sign up to the Tourism Insider newsletter Sign up to the EventScotland newsletter. Browse the latest tourism industry news, and visit our Media Centre for VisitScotland's latest press releases.
How Visitors Travel To And Around Scotland I VisitScotland.org
WEBPre-nesters were more likely to travel by public transport driven by environmental concerns, cost, and not having access to a car. In 2023, the majority of visitors who were using a car were using a petrol or diesel vehicle (84%). Although 12% were using hybrid vehicles, only 2% were driving pure electric vehicles for travelling around Scotland.
Great Tapestry of Scotland | 5 Stars - News | VisitScotland.org
WEBJan 27, 2022 · 2022. Great Tapestry of Scotland 5 Stars. Article published 27/01/2022. The new Great Tapestry of Scotland centre, where Scotland’s story begins, received the highest rating possible in our Quality Assurance (QA) Scheme following its first-ever QA Grading Visit. This is an exceptional achievement for a new visitor attraction.
What We Do - About Us | VisitScotland.org
WEBIt covers the work we will carry out to enable Scotland to be a leader in 21st century tourism with a thriving, responsible visitor economy. Our strategic framework. Find out information on what VisitScotland does, who we work with & how we work together, marketing activities, advice, events, partnership initiatives & more.
Scotland is Calling | industry guide - News | VisitScotland.org
WEBMar 9, 2022 · Since its launch in 2021, the Scotland is Calling video has been viewed by over 40 million potential visitors. In addition, traffic to visitscotland.com has increased by up to 70% from priority markets, and a 16% rise in SEO searches for Scotland. Working together with industry and stakeholders we want to …
Highlands - Tourism Statistics & Visitor Numbers - VisitScotland
WEB1. Scotland Visitor Survey 2023. 2. Key statistics 2022. 1. Scotland Visitor Survey 2023. In 2023, we commissioned the Scotland Visitor Survey to gather insight on visitor attitudes and behaviours. The scope of the survey was leisure overnight visitors only. The survey explores all aspects of the visitor experience in Scotland.
Why people choose Scotland - VisitScotland.org
WEBA holiday spent in Scotland offers numerous reasons that justify it as a consistently excellent destination choice. Think of the richness of our landscape, the history and culture of our cities, and all the individual experiences found in between. It’s not hard to guess why people are so attracted to our country.