AMC Theatres introduces 50% ticket discounts on Wednesdays for Stubs members, starting July 9, amid a recovering box office and rising ticket prices.

Tuesdays have historically been known as a day for discount movie tickets but savings will be coming for customers on Wednesdays this summer. AMC Theaters announced this week it will be running a "50% Off Wednesdays" promotion this summer starting July 9.

The chain will offer 50% off on adult movie tickets every Wednesday this summer beginning July 9. To get that discount, you'll need to be a member of the AMC Stubs rewards program