Utah's NHL franchise says it's spent a "conservative" $7 million to launch its branding - from over $5 million on initial and incoming merchandise to $400,000 in player jerseys and gear; from $250,000 ...
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Utah Mammoth fire back at trademark lawsuit, saying the franchise might never ‘recover’ if forced to change name
Utah’s NHL franchise says it’s spent a “conservative” $7 million to launch its branding — from over $5 million on initial and incoming merchandise to $400,000 in player jerseys and gear; from $250,000 ...
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