Pinterest has agreed to acquire tvScientific, a connected television (CTV) advertising platform that automates and optimizes ...

On Thursday, Pinterest announced plans to acquire tvScientific, a CTV advertising platform performance marketers.

CTV’s rapid growth has produced extraordinary opportunities, but it has also exposed gaps in cooperation. Bridging them ...

The updates aim to provide publishers, buyers, and platforms with a common language and more efficient ways to transact ...

On December 4th, Business of Apps ran a webinar in partnership with Verve that featured speakers from Verve, Dataseat, and Kochava. Moderated by Nicole Weiss, the session focused on how Connected TV ...

TripleLift, the leading Creative SSP, is celebrating a milestone year defined by global expansion, accelerated product ...

Pinterest has entered into a definitive agreement to acquire tvScientific, a connected TV (CTV) performance advertising ...

TSN, CTV and CTV2 are Canada's home for football on television, and the exclusive broadcast partner of the NFL in Canada.

For years, connected TV (CTV) has been treated as the domain of brand advertisers — a big-screen storytelling channel, strong in reach and emotional impact, but rarely considered a performance engine.

Integral Ad Science (IAS), a media measurement and optimisation platform has unveiled its Australia Industry Pulse Report ...

Experts warn India’s fast-growing CTV market lacks unified measurement and device-level transparency, risking unsustainable ...

CTV Atlantic gets in the holiday spirit and prepares to help families in need across the Maritimes on Saturday, Dec. 6 with ...