Pinterest has agreed to acquire tvScientific, a connected television (CTV) advertising platform that automates and optimizes ...
Pinterest, Inc. (NYSE: PINS), a leading AI-powered visual search and discovery platform, today announced it has entered into ...
Pinterest will acquire CTV ad platform tvScientific to extend its intent-driven advertising products into streaming video and ...
On Thursday, Pinterest announced plans to acquire tvScientific, a CTV advertising platform performance marketers.
For the first time, Pinterest will combine its intent-rich audience signals with a Connected TV engine, so marketers can ...
Pinterest shares are slipping after the company agreed to acquire tvScientific, extending its AI-driven performance ...
This is the first time Pinterest has wedded its intent-based audience data with a CTV engine, pointing to the growing ...
Pinterest, the AI-powered visual search and discovery platform, has entered into a definitive agreement to acquire ...
Pinterest has entered into a definitive agreement to acquire tvScientific, a connected TV (CTV) performance advertising ...
Pinterest is acquiring advertising technology company tvScientific, the companies announced. tvScientific helps smaller companies buy ads on streaming television. Pinterest has been looking to acquire ...
TvScientific really wants digital marketers (and their wallets) to open up to the idea of CTV as a performance channel. On Thursday, the CTV ad platform unveiled a cost-per-outcome model to emphasize ...
Pinterest's data will let tvScientific's CTV advertising clients track sales outcomes and shopping conversions.