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There was a lot of public relations speak when the Utah Hockey Club unveiled its new nickname, branding and logo to the Utah ...
Utah Mammoth. That is the permanent brand identity of Utah’s NHL franchise after a 13-month process that included four rounds ...
Utah Hockey Club is morphing into the Utah Mammoth. That’s what the NHL franchise will permanently be known as, the ...
After a mammoth undertaking of buying an NHL team, moving players, coaches and a full staff more than 600 miles and getting ...
The mammoth head is visible as a secondary mark on the club's away jersey, which uses the diagonal "UTAH" as its primary ...
“Ten thousand years ago, the mammoth roamed throughout the state and claimed Utah as their home. Now they roam again,” ...
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Ideas for the Utah Mammoth game-day experience. McAfee and his team shared multiple ideas with Smith that could be i ...
Smith Entertainment Group revealed Utah Mammoth as its official team name on Wednesday. Here is how fans reacted.
The new name for Utah’s NHL team, which completed its inaugural season after emerging from the ashes of the Arizona Coyotes, ...
Ryan and Ashley Smith and Gary Bettman spoke at Delta Center following the Utah Mammoth name reveal. Here's what they said.
More than a year after the Arizona Coyotes folded, sending players and managment to Salt Lake City, Utah's NHL team has a new ...
The Utah Hockey Club is no more. Going forward, Utah will have a new name for its NHL franchise, the Mammoth. Fans were able ...
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