YouTube ads are getting more frustrating, with some users reporting unskippable ads that are nearly an hour long. Are ad blockers to blame?

Google started a big fight against ad blocker use on YouTube a few years ago, which was perfectly understandable. YouTube is free for people who don’t want to pay for a Premium subscription ...

In one of the linked photos above ... playback open (whatever that means). If you notice an unskippable multi-hour ad on YouTube, try disabling your ad blocker to see if that fixes the problem.

The biggest one, which we couldn’t verify, is a claim to have seen a 90-hour unskippable ad. Android Authority reports that Google has confirmed a crackdown on YouTube users who use ad blockers.

Users have complained of seeing unskippable YouTube ads ranging from a few minutes to several hours in duration ... there is another possible explanation. One Reddit user suggests that ad ...

The company has introduced a new strategy: extremely long, unskippable ads. Users report encountering ads lasting over an hour, with some claiming durations as long as three hours. There are even ...

YouTube is facing backlash over an aggressive tactic targeting free-tier users who use ad blockers. Despite offering a free, ...

Since around January 2025, there have been a series of reports of YouTube displaying unskippable ads that last for several hours. Since these ads are being displayed to users of 'ad blockers' that ...

For years, many YouTube users have relied on ad blockers to avoid interruptions while watching videos. But Google has found a way to fight back. Some users are now reporting that instead of being ...

Google maintains that it restricts unskippable ads to a maximum ... claimed without proof that they’d gotten a 10-hour-long ad, while another one-upped this claim with another unsubstantiated ...