Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...

Storied names of the global ad industry, like JWT and Leo Burnett, are vanishing as AI storms the world of business. But ...

False advertising generally involves either a false claim of origin or a false claim regarding a product’s qualities, either ...

Dallas-based LERMA/ has a history of producing Super Bowl ads, including for He Gets Us and Avocados From Mexico.

APEX Consulting's latest initiative provides agencies with a structured framework for client acquisition through paid ads.

AD-ID is a joint venture of the Association of National Advertisers and the American Association of Advertising Agencies.