These generic brand products consistently outperform name brands in taste, quality, and value, according to shoppers, reviews, and taste tests.

Whether you're single or married or have a large or small family, finding ways to save money is always a good idea. With so many generic options out there these days, it's often tempting to just buy ...

Add Yahoo as a preferred source to see more of our stories on Google. Famous brand name foods - Noderog/Getty Images When you're standing in the grocery store looking at an array of oat cereal, you'll ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

Most of us occasionally buy store brand, or generic items to save money. Maybe its sandwich bags or frozen vegetables. But a report says there are a half dozen grocery items you should always buy ...

What do you associate with the word “generic?” Do the words “inferior” or “tastes like cardboard” come to mind? Or do you, like many people, associate name brands with people who are well-to-do, while ...