For decades, Coca-Cola has used polar bears to advertise and market one of the most popular soda brands in the world. Whether images of the Arctic animal are featured on packaging or star in ...

Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...

Coca-Cola’s annual holiday commercial has dropped, but many consumers and artists aren’t thrilled with its artificial-intelligence production. Coca-Cola launched its holiday commercial, “The Holiday ...

Coca-Cola has an indelible connection to the holidays here in the United States. The company's 1930s portraits of Santa Claus helped popularize the character as we know him today, and Coca-Cola ...

In a project called Arctic Home, Coke plans to turn 1.4 billion of its soft-drink cans white for the first time in its history, replacing the familiar red with an image of a mother polar bear and two ...