Forbes contributors publish independent expert analyses and insights. Hugh McIntyre covers music, with a focus on the global charts. This article is more than 6 years old. NEW YORK, NY - JANUARY 28: ...

Sometimes, it really is as simple as that—for as much time as you spend sharpening your skills, a great song idea can be a rather elusive thing to pin down, and it just might pop into your head ...

"Despacito" by Luis Fonsi featuring Daddy Yankee and Justin Bieber was 2017’s most inescapable song. It spent a record-breaking 16 weeks at number one on the Billboard charts and is the most-streamed ...