Dove wanted to drive chocolate gifting sales in the three-week period before Chinese Valentine’s Day and to raise brand awareness and affinity by relying only on earned and social media. It did not ...
’52 Friyays with Dove Scrub’ has won Silver in Influencer Marketing at The Drum Awards by consistently embedding a consumption occasion in Vietnam’s cluttered personal care market, transforming Dove ...
NEW YORK ? A panel at Mobile Marketing Day, hosted by Mobile Marketer and the Direct Marketing Association, featured mobile marketing case studies from brands such as Macy?s, Domino?s and Unilever?s ...
NEW YORK – A panel at Mobile Marketing Day, hosted by Mobile Marketer and the DMA, featured mobile marketing case studies from brands such as Macy’s, Domino’s and Unilever’s Dove Hair Care. The panel ...
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