Earlier this year, Dr Pepper made headlines for the milestone of passing competitor Pepsi to become the number-two cola in the country. Another area where the brand surpasses Pepsi is TV ad spending.

The No. 2 Ohio State Buckeyes and No. 3 Michigan Wolverines face off Saturday in a massive showdown between the undefeated top-5 teams. Ahead of the rivarly, Buckeyes quarterback Kyle McCord added ...

It’s (not exactly) official, people will lose their minds over anything on the internet. Case-in-point: The nearly 7,000(!) comments on a recent Dr Pepper ad, seen above. Apparently, a number of folks ...

There have been no shortage of atypical brands collaborations and partnerships in recent years, but an insurance mascot showing up in a soda ad still manages to be unexpected. Last Friday, Dr Pepper ...

NEW YORK (AP) - Dudes don't drink diet. That's the idea behind Dr. Pepper "Ten", a 10-calorie soft drink Dr. Pepper Snapple Group is rolling out on Monday with a macho ad campaign that proclaims "It's ...

Some creationists are taking offense at Dr. Pepper's new take on a famous 1965 evolutionary drawing called "March of Progress." And the outrage... I'm a Pepper, You're a Pepper, but clearly, some ...

SHH scooper 'MrMunkeepants' caught a new Dr Pepper on TV promoting the X-Men sequel... A new Dr Pepper ad just aired on MTV, showing a beach volleyball game, in which a guy has parts of a metal garden ...

But now a classic flavor is heading to select McDonald's locations. It's a soda that, sure, you can find at the grocery store. But now, you can get it straight from the fountain and pair it with a ...

Dr. Pepper, known for catchy ad ditties, is now sponsoring some new tunes. The soda manufacturer has hired Cartel, a pop-punk band, to live and work in a transparent bubble in New York City for 20 ...

NEW YORK (Billboard) - It may just be a few seconds of music, but Dr. Dre fans will remember the new Dr Pepper ad as the spot where they heard the first officially released beats from his much-delayed ...