Getting your permission-based email marketing emails into the inbox and ensuring that your email design is just right are closely related. Here is some useful information on the nexus between the two ...

Good email design is a critical part of ensuring a high response rate. A major frustration within the industry is the lack of standards to guide designers when creating HTML email. Though there isn't ...

Responsys, a provider of email and cross-channel marketing services, has released its 2011 Email Design Look Book, which recognizes innovative email marketing designs and superior copywriting from 20 ...

User experience is what dictates the modern consumer domain. People are attracted to brands that provide an excellent user experience. In order to provide a good user experience, it is important to ...

In the early days of email marketing, success was measured by simple metrics: Did the message get delivered, and did anyone open it? Fast-forward to today, and marketers are navigating an entirely ...

SAN BRUNO, CA--(Marketwire -08/22/12)- Responsys, Inc. (MKTG), a leading provider of email and cross-channel marketing solutions, today announced the release of its fourth annual Email Design Look ...

The first email was sent in 1971; it permanently changed how we communicate with one another. Today, businesses use email to connect with their audience, build credibility in their industry and ...