Cognitive dissonance is a term for the state of discomfort felt when two or more modes of thought contradict each other. The clashing cognitions may include ideas, beliefs, or the knowledge that one ...

One of the great mysteries in both religion and politics is why people continue to hold on to fervently cherished beliefs in spite of evidence contrary to those beliefs. I will give some examples in ...

This is the 14th article in the Behavioral Finance and Macroeconomics series exploring the effect behavior has on markets and the economy as a whole and how advisors who understand this relationship ...

Can information security leaders help overcome the challenges wrought by a public that's increasingly ready to believe – and act on – even the wildest conspiracy theories? Conspiracy theories have ...

You've been presented with two viable options for a new career. The first option is what you've always wanted—the role sounds like a perfect fit. But the second option comes with higher pay and better ...

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One of the intriguing aspects of the public trade debate has long been cognitive dissonance—the ability to hold conflicting viewpoints simultaneously. This has been illustrated recently in two polls, ...

A discussion on how turn-earning at ski areas presents a unique setting, and a complicated psychological landscape, for the human-powered skier. Our skis skidded and chattered as we descended each ...

A recent study published in the Journal of Social and Political Psychology sheds light on how supporters of Donald Trump justify their continued allegiance despite learning about allegations of his ...

Cognitive dissonance is a term for the state of discomfort felt when two or more modes of thought contradict each other. The clashing cognitions may include ideas, beliefs, or the knowledge that one ...