Footballer Cole Palmer has released a new logo that references his goal celebration stance, sometimes known as 'Ice Man'.

Player logos aren’t just decoration anymore — they’re identity systems. When done right, they tell a story in a split second.

Once upon a time, football crests were sacred. They weren’t “logos” at all. They were heirlooms, passed down like pocket watches, stitched into kits, carved into memory, it’s safe to say for many it ...

SOUTH BEND, Ind. (WISH) — The University of Notre Dame’s iconic mascot has a new look in a recently unveiled logo. The logo has the Fighting Irish mascot has the same face drawn into a scowl, leaning ...

Florida football head coach Jon Sumrall didn't mince words, stressing that players must "earn the logo" as the program works to reset its culture.

Are college athletic uniforms officially entering the NASCAR-ification era?

The Notre Dame Fighting Irish are one of the most iconic and legendary teams in the history of college football. However, it looks like one of the team’s iconic logos will look a little bit different ...

The Notre Dame Fighting Irish had social media buzzing with fans eager for the program to take their money after unveiling the school's new "Football Leprechaun," which is one of the best college ...

Jon Sumrall had no idea one of his first major moves as Florida's football coach had been done before in Gainesville.

The University of Texas broke tradition by adding corporate logos to its football field, a year after athletic director Chris Del Conte said he wasn't considering it. The additions of Humann logos on ...