Global fast food giant McDonald's dates all the way back to 1940, but its iconic Happy Meal didn't come about until June 1979. The first Happy Meal toy set was rather random: a stencil, a puzzle lock, ...

Dining out at a decades-old chain like McDonald's can invoke some powerful nostalgia. Although the price of the Big Mac has changed, many menu items haven't, with the dependably colorful environs only ...

McDonald's is betting big on nostalgia, and this time it is speaking directly to the kids of the 1980s who grew up clutching cardboard boxes and plastic toys in the back seat. The chain has revived ...

McDonald's is going back in time for its latest Happy Meal. Guillaume Huin, McDonald's senior marketing manager, said the fast-food giant is returning to the 1980s with its Changeables Happy Meal toys ...

McDonald's is leaning in to the nostalgia wave with the return of the Changeables Happy Meal. Akin to Transformers, Changeables are toys that look like McDonald's menu items but can be reconfigured ...