Effective design in startups goes beyond mere aesthetics, focusing on structured decision-making to solve real problems and drive business growth. Founders often misjudge the role of design, either ...

Forbes contributors publish independent expert analyses and insights. We set an example for a better future via education and research. Launching new products is never a straight line—it’s a ...

As CTO of a fast-growing, late-stage startup, I'm often asked for advice by entrepreneurs looking to develop new applications or services they intend to bring to market. My advice always includes ...

Opinions expressed by Entrepreneur contributors are their own. Crafting a successful product portfolio might sound daunting, and it certainly can be if you’re not well-prepared. But in reality, it ...

As the whole field of product design is headed toward a pivotal transformation, product design leaders need to proactively explore (and answer) significant strategic and practical questions such as: ...

This degree is one-of-a-kind, attracting makers and innovators interested in a more sustainable 21st century. The Sustainable Product Design and Innovation program is a unique, interdisciplinary major ...

While the notion of invisible or boring design isn’t new — after all Dieter Rams’ 10th principle is: good design is as little design as possible — designing for simplicity still seems to be difficult.

If you want to take a larger share of the market, win clients and have higher margins, you’ll need to develop your own product. In today’s competitive climate, it’s not enough to sell the same ...

More than a sales tool, a product demo can be the moment your brand earns credibility and converts prospects. A strong demo proves value in real time, turning curiosity into confidence. Too often, ...

“I want our new phone to be a storytelling product.” This was the exciting and daunting challenge laid down to us by Fairphone CEO Bas van Abel, just over a year ago, in the first briefing for their ...