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Digitally native apparel brand Mack Weldon today named Talia Handler, an executive who cut her teeth in the agency world, as its first-ever CMO as it embarks upon its next phase of growth. Handler’s ...

During a time that's felt more or less sartorially monotonous, finding the right pieces to transition your wardrobe from summer to fall is, well, easier said than done. What does one wear for working ...

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Famous for its men’s underwear, Mack Weldon wants to let consumers know its brand is so much more in a new ad campaign that introduces its “Daily Wear System,” which is the term the company uses to ...

Add Yahoo as a preferred source to see more of our stories on Google. When it comes to restocking your arsenal of basics, Mack Weldon's sale section can't be beat. Not only are the discounts steep, ...

Mack Weldon is updating its image. The men’s essentials brand created by Brian Berger in 2012 with a mission to reinvent basics, today will unveil a new brand positioning message campaign. Called “Buy ...

Mack Weldon is the latest brand to jump into the jeans market. Following on the heels of Faherty, Shinola and Fair Harbor, the men’s essentials brand is launching a collection of denim this fall with ...

Men’s clothing brand Mack Weldon has inked a deal for its second brick-and-mortar store in the city, Commercial Observer has learned. The direct-to-consumer brand, famous for its men’s underwear, is ...

Direct-to-consumer, digitally native startups like Mack Weldon own their own data and don’t rely on middlemen. Those two huge advantages enable them to track marketing effectiveness with greater ...

ADAM SHAPIRO: Whether the man in your life has a dad BOD, a COVID waist expansion, or is in shape-- maybe the first two would apply to some of us over 40 who've been sitting around for the last 18 ...

Add Yahoo as a preferred source to see more of our stories on Google. An internet sensation, the Mack Weldon 18-Hour Jersey Underwear is just $15 right now, half of its normal $30 price tag. That’s a ...