Catchy jingles. Pithy slogans. They help tell stories and sell products. But advertising wasn’t always colorful or memorable.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Nowadays, it's simply unacceptable not to be modern in business. It feels like there's a ...

One thing I’ve learned from my experience working in marketing is that it’s always changing. That’s part of what makes marketing such an exciting sector! Marketing in 2020 looks very different than it ...

TL;DR Mamdani won a landslide victory in the New York Mayoral race because his campaign focused on progressive marketing ...

Through a series of whitepapers Oracle Eloqua explores the five tenets of modern marketing. Number three is conversion.Because the majority of B2B buying decisions are made before a sales person ever ...

For a sense of the challenge of today’s incomprehensibly diffuse media ecosystem, consider the scope of activity in digital advertising within the Magic Kingdom alone. “In any given week, there are 4 ...

The world of marketing technology, or MarTech, is expanding at astonishing speeds. From 2011 to 2023, the number of MarTech solutions available grew an incredible 8620% – surging from just 150 options ...

Denodo, a leader in data management, announced it has been recognized as 'One to Watch” in Snowflake’s report entitled The ...

The fourth annual edition of Snowflake’s Modern Marketing Data Stack identifies the technologies, solutions, and platforms adopted by Snowflake customers. Leading Snowflake experts assessed the use of ...

Domo enables joint customers to build AI-driven solutions that make data visible and actionable on Snowflake's AI Data Cloud SILICON SLOPES, Utah, Sept. 30, 2025 /PRNewswire/ -- Domo (Nasdaq: DOMO) ...