On August 14, 2024, the Federal Trade Commission (FTC) published its latest rule in the federal register, after almost two ...

For many professional services firms, online marketing has become front and center over the last five years, Why? It can be easily measured and is often less expensive than traditional marketing.

SINN FÉIN AND its candidates significantly outspent other Irish parties in the weeks leading up to the general election ...

An internet advertising firm can proceed with a vote next week on a board-approved plan to move the company’s state of ...

The Trade Desk delivered another smash earnings report. Meanwhile, Unified ID 2.0, the open-source identity initiative, has “reached a critical mass of adoption,” CEO Jeff Green told investors.

In this blog, I’ll share seven ways to simplify your Internet marketing so you can better see which options might work best for you. Affiliate marketing is a type of performance-based marketing ...

Meta is taking on Google and Microsoft by developing its own AI search engine. The repercussions for the digital advertising market could be huge.

Amazon's online advertising business brought in $14.3 billion in the third quarter, up 19% year over year, in line with ...

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ARTIFICIAL intelligence (AI) is transforming how advertisements are created and delivered in China, reshaping the marketing sector that has long driven profits for Internet companies. Leading tech ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

Meta is reportedly working on an AI-powered search engine that will crawl the web for information, a move that could disrupt how advertising is sold online. By cutting outside search engines out of ...