My post about the Hands On Originals friend-of-the-court brief reminded me about this incident from September: 1. Office Depot refused to print an anti-Planned-Parenthood flyer for a customer, citing ...

In the age of online deals and decreasing print newspaper footprints, a new survey conducted by community newspaper publisher Metroland Media and Brandspark suggests print flyers remain an essential ...

Despite the wealth of information available online and the increased availability of devices with which to access it, the old-fashioned printed flyer remains a highly important tool for consumers in ...

Print and online flyers have an equivalent impact on memory and purchase behaviour, meaning the best promotional vehicle can be selected using cost and reach criteria, a paper in the Journal of ...

Tim has been blogging about branding and marketing strategies for over 4 years. He has written numerous articles on promotional merchandise, brand positioning and advertising strategies. Tim has a ...

For two weeks last March, the country's largest sports retailer didn't print a single paper advertising flyer. Sport Chek ran the test to see what would happen if it migrated all its advertising to ...

Digital flyer company Flipp Corp. has raised $61-million with plans to slim down the weekly wad of printed supermarket and retailer flyers that most Canadians contend with every week. "In North ...

Print and online flyers have an equivalent impact on memory and purchase behaviour, meaning the best promotional vehicle can be selected using cost and reach criteria, a paper in the Journal of ...