This policy governs all revenue generating sponsorship and advertising practices of the University at Buffalo. The policy promotes a comprehensive, coordinated, singular point of contact to existing ...

Warner Bros. Discovery is creating new ad agreements for 'White Lotus' on Max, even as HBO, which developed the series, ...

The five major North American pro leagues generated a combined $7.66 billion in sponsorship revenue last season, but red-hot ...

Last year’s Super Bowl generated nearly $700 million in ad revenue, thanks in part to only the second overtime in the history ...

Prices for Super Bowl ads have risen to a record of over $8 million, with sponsors purchasing around 10 of the most-expensive ...