Technology and everyday life are slowly melding together. Once upon a time, Virtual Reality (VR) was science fiction. Now it’s transforming our lives and many industries in unimaginable ways. Probably ...

Alo Yoga, a yoga and activewear and lifestyle brand, said it has launched an immersive digital shopping experience in virtual reality for the Meta Quest 2 VR headset. The app comes with VR integration ...

There's no denying that the application of AR, VR, and mixed reality (MR) technologies in e-commerce is expanding. Various companies, such as Meta, TikTok, and other tech firms are creating new ...

Macy's has launched virtual reality furniture shopping experiences in about 70 of its stores nationwide, with plans to expand the capabilities to 20 more stores by January 2019, according to a Macy's ...

This VR experiment abroad showcases some of the company's future opportunities. Amazon recently took two more significant steps into the VR market. First, it partnered with HTC to sell the Taiwanese ...

Walmart has applied for two U.S. patents that together potentially would allow consumers to use virtual reality equipment to browse for, handle and purchase Walmart merchandise in a VR setting, as ...

Despite the fact that VR technology has been in development for years, it's been somewhat slow to catch on, as it's expensive for companies to develop and has yet to prove its value to consumers. That ...

Virtual reality appears to be the way forward for all forms of entertainment — and, evidently, shopping online. A recent job posting on LinkedIn by Amazon subsidiary A9 requests a “Creative Director, ...