Seeking to raise the profile of online advertising, an industry trade group that includes members such as MSN, AOL and Yahoo endorsed a new set of ad sizes that are larger than standard Web banners.
“Clutter is killing digital media,” said Troy Young, president, SAY Media. “Publishers keep adding more and more ads, because yield is becoming so low, and ads aren’t in view long enough to really ...
'If we don't feed the advertisers, then we'll be forced to pay artists for their creative work' Come on, admit it. You like seeing banner ads on your favorite web pages, because they provide a nice ...