GAZING down at her ­gravity-defying cleavage, supermodel Eva Herzigova set the world in a spin as her Wonderbra advert was ...

FOR women, the arrival of Wonderbra was revolutionary – it promised to increase the natural cup size twofold and make the ...

Add Yahoo as a preferred source to see more of our stories on Google. Editor’s Note: Delving into the archives of pop culture history, “Remember When?” is a CNN Style series offering a nostalgic look ...

Whatever happened to the Wonderbra? Best remembered for its iconic "Hello Boys" campaign poster, with Czech model Eva Herzigová staring down with glee at the results of her lace push-up bra, it ...

(CNN) — Controversial advertising campaigns are almost a rite of passage for brands and companies looking to grab headlines. The outrage is rarely fatal, and the innovation behind eyebrow-raising ...