The Wizard of Oz at Sphere is now officially open, and with it, new photos and video footage are available of the immersive ...

Based on a new partnership with Apple Music and Universal Music Group announced last week, Mercedes believes it has the best sound experience of any car on the market.

Nanoleaf this week announced the launch of the 4D V2, a product that's designed to provide ambient lighting that matches the colors on your ...

The collaboration between these three iconic brands enhances the integration of Dolby Atmos immersive audio in the Burmester® high-end 4D and 3D sound system option offered in Mercedes-Benz vehicles ...

Las Vegas' Sphere adds artificial intelligence, visual effects and re-recorded music to the 1939 film.

From movie theaters to home theaters to soundbars to headphones. Now, Dolby Atmos is coming to cars. Mercedes-Benz partners with Apple Music and Universal Music Group to deliver the ultimate in-car ...

First-class second-row seats? Check. Gorgeous wood interior detailing? Check. A 4D surround-sound system? Checkity check.

And get ready to spend—it costs $6730 in an S580 with 4D, but you can get a cheaper version. Share your thoughts on how important in-car audio is to your driving experience in the comments below.

Benz is the first to support Apple Music's spatial audio tech and will set the standard for Universal Music Group’s new car-focused sound approval process.