This Daiquiri Day (July 19), the timeless cocktail celebrates a milestone anniversary since its humble origins in Cuba – the birthplace of BACARDÍ, the World’s Most Awarded Rum. According to records ...

If there’s one spirit that conjures instant associations of white sand beaches, late night bachata and blistering summer sun, it’s BACARDÍ rum. For centuries, rum has been the tipple of choice to beat ...

(RTTNews) - The Coca-Cola Company and Bacardi Limited announced an agreement to launch BACARDÍ rum and Coca-Cola as a ready-to-drink or RTD pre-mixed cocktail. The BACARDÍ Mixed with Coca-Cola RTD ...

To mark the anniversary, Bacardi showcases vintage advertisements from its archives that illustrate the cocktail's rise over the course of a century and the brand's storied partnership with Coca-Cola® ...

HAMILTON, Bermuda--(BUSINESS WIRE)--Bacardi, the largest privately held spirits company in the world, is raising the bar for cocktails-at-home with the launch of TAILS COCKTAILS. This is the first ...

For many, it’s a flavor of college parties or perhaps a favorite beach cocktail. Now global brands Coca-Cola and Bacardi are teaming up to make rum and Coke in a can. The Atlanta-based beverage giant ...

While last summer may have been all about hard seltzer, this year it looks like canned cocktails are going to be to go-to drink. While seltzer will likely still be a favorite as the weather turns ...

Bacardi has confirmed launch details for the extension of the Real Rum premix cocktails range from its namesake rum brand. Joining a line-up that already includes Sunset Punch and Rum Punch are ...

The Coca-Cola Company’s KO strategy of becoming a total beverage company is quite on track. In the latest revelation, KO, along with Bacardi Limited, has agreed to debut BACARDI rum and Coca-Cola as a ...

Bacardi rum's lively new campaign — “Move Like It's Summer” — is part of the spirits’ push to promote new Bacardi real rum canned cocktails, Bacardi coconut and Bacardi Superior rum-infused cocktails.

With summer in full swing and the mercury rising, Houstonians will be looking to cool off with a refreshing cocktail or two to beat the heat. Perfect timing, then, because August is National Rum Month ...