In a category that is more crowded than ever, KFC is focusing on doing work that no other business can do to “elevate the ...

While there’s no silver bullet, progressive businesses are setting out a roadmap to tackle the industry’s lack of ...

Katherine Paterson will take on the marketing director role next month, more than a decade after she left the brand.

Marketers are taking on more work with less budget and no increase in pay, reveals our Career & Salary Survey 2025.

The relaunch of Never Knowingly Undersold contributed to a 6-point increase in the brand’s net promoter score and better ...

Marketing Week’s exclusive 2025 Career & Salary Survey has uncovered an ethnicity pay gap for full-time workers of 13.3%, up ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Puma has pledged to reinvest “freed-up” resources from its efficiency programme into brand and product to complement its ...

Tesla’s woes are a rare example of bad press that does harm the brand, because CEO Elon Musk’s public profile is so opposed ...

Demand for brand consultants is up 68%, while demand for senior regional marketing managers is falling, according to ...

Back for its third iteration, the All In Census is asking the marketing industry to “help drive recruitment, retention and ...

Marketing still isn’t valued or understood by some businesses, leading to deep problems from redundancy to skills gaps, say ...