It’s no secret that we’re all bombarded by advertising messages today. Even B2B brands with massive ad budgets can have a ...
Humann, the Austin-based cardiovascular health company behind SuperBeets®, has won Best Branded Content at the 8th Annual ...
Every week, I speak with brands grappling with the same question: How should we use AI? It's a reasonable question. It's also ...
A new campaign features actors from “Off Campus,” marking the first time lead talent from a Prime Video show has appeared in ...
This story was originally published by Daytime Confidential on May 30, 2026, where it first appeared in the Beyond the Gates section. Add Daytime Confidential as a Preferred Source by clicking here.
Inside the Palais des Festivals at the premiere of Baz Luhrmann’s “Elvis,” executives from Authentic Brands Group found themselves watching their own intellectual property unspool on the screen. “We ...
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Picture your best potential customer. The one with a budget, urgency, and a real problem you need to solve. Increasingly, ...
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At the Pitch CMO Summit 2026, marketers from across industries debated the formats, tools, and fundamentals shaping brand ...
Generative AI has made content creation infinite. It has also made the brand voice generic, with 70% of consumers saying they ...