STP and Goody’s are among the brands made famous by Richard Petty and Nascar exposure. Earnhardt fans were known to be fierce Budweiser and Chevrolet loyalists. Strong associations exist today between ...

Wendy’s navigated a pressured fast-food category in 2024 on three fronts—technology, innovation, and breakfast, the latter of ...

Even though it’s often said that Santa wears a red coat because red is the colour of Coca‑Cola, he appeared in a red coat ...

The new general manager of Coca-Cola HBC Ireland and Northern Ireland Simon Fitzpatrick recently welcomed Secretary of State ...

Campa Cola has secured a ₹200 crore deal to become the co-presenter for IPL 2025, replacing Thums Up. This marks a ...

With an "official" industry AI advertising awards show likely to be announced any day now, this best/worst list may give you ...

Spectrum says, “Master anything with the fastest wireless speeds” in a spot that focuses on a boy who is teaching himself ...

However, it is less reliant on the soda category compared with Coca-Cola Europacific Partners. CCHBC has diversified its portfolio by acquiring brands, capitalizing on TCCC’s nonsoda brands, and ...

Bloomin’ Brands, Inc. (NASDAQ: BLMN) today announced that James (Jim) Dinkins joined the company’s Board of Directors effective February 12, 2025. With his appointment, the Board increases its size ...

Ad campaigns that leave the biggest impact—like those from Poppi and Carl’s Jr—are the ones that go beyond the screen.

Prebiotic soda brand Olipop said Wednesday that it was valued at $1.85 billion in its latest funding round, which raised $50 ...

Q4 2024 Earnings Call Transcript February 11, 2025 The Coca-Cola Company beats earnings expectations. Reported EPS is $0.55, expectations were $0.517. Operator: At this time, I’d like to welcome ...