Ads during women’s sports programs were 40% more impactful than the average primetime advertisement, according to EDO.

Scope3 Agentic Media Platform rearchitects the media supply chain with AI at its core to make advertising more efficient, ...

Scope3 is helping its partners “build and sell agentic media products” with its new Scope3 Agentic Media Platform.The ...

Sick of updating your media blacklists with Albanian click farms or iterations of Breitbart? Well this could be for you.

Earlier this year, we spotted a new type of Google Ads campaign option named Search Max. Well, now it was spotted again, the ...

Advertising isn’t dying. Let’s get that out of the way. The industry still commands billions of dollars in investment, wields ...

The New York Festivals AME Awards has announced the launch of AME WE Champion (Women in Effectiveness), a global platform ...

Industry experts seem to concur with the notion that quick commerce platforms might just disrupt the advertising industry ...

Abrocitinib was efficacious and safe in patients with atopic dermatitis who did and who did not respond to prior treatment with dupilumab.

From partnering with local businesses to leveraging your social media presence, there are many ways entrepreneurs can attract ...

Introduction AdOps, short for Advertising Operations, plays a critical role in the digital advertising ecosystem. By managing ...

As AI continues to evolve, Bold Group’s Saud Saadoun looks at if the Saudi industry is automating creativity or empowering it ...