Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity ...

Google Ads may be re-enabling paused keywords automatically, raising concerns about unexpected campaign expense ...

Microsoft launches Publisher Content Marketplace for AI-powered ads. Google pushes Tag Gateway over standard tags.

Most PPC accounts stall because teams focus on the wrong work. Learn how to identify the bottleneck limiting growth.

Not all clicks are equal. A repeat buyer, a first-time visitor and a lapsed customer should be treated differently.

Google has launched what it calls Multi-party approval fo. "Multi-party approval (MPA) is a security feature fo designed to ...

Google Ads added to the Products section of your ads account the ability to see product eligibility directly in the Status column. This lets you see very quickly where each product is eligible across ...

COSMarketing Agency is now offering complete Google Local Service Area (LSA) support. ORLANDO, FL, UNITED STATES, ...

San Francisco, CA - Best PPC Firm, a performance-driven digital marketing agency, today announces the expansion of its ...

Finch unites paid media automation with Wizard Marketing’s elite SEO to launch "Total Search," a unified growth engine ...

Automation has been reshaping PPC account management for years, from rules, scripts, and API-driven workflows inside Google Ads. Most marketers are already comfortable with automated bidding, ...