Google Ads has added to Performance Max campaigns, the search themes, an indicator to tell you what is driving a specific ...

Google's new PMax Usefulness Indicator helps advertisers measure the incremental traffic impact of search themes, improving ...

Six SEOs with 20+ years experience share why Google's 4th quarter results may indicate underlying issues in paid search and ...

Certifications are a great way to show you are growing. Here is what you need to know in order to obtain the Google Ads Search certification. The Google Ads Search certification shows an employee ...

Google’s Gemini AI might not have ads today, but let’s be real: the idea that Google is looking to bring advertising to AI ...

Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.

New research reveals how hackers are using Google to attack Microsoft passwords. Here’s everything you need to know and do.

Google debuted a pair of new Super Bowl commercials that portray AI as a technology that’s as central to people’s lives as ...

Ad sparked unexpected controversy when it errantly claimed that Gouda accounts for “50 to 60 percent of the world’s cheese ...