Balvantray Parekh’s lifelong marketing masterclass with Fevicol
Balvantray Parekh transformed a humble adhesive business into a household name. From his innovative marketing strategies to ...
The 50 Best ‘SNL’ Commercial Parodies of All-Time
But one building block of that episode has survived for nearly 50 years: the commercial parody that follows the host’s monologue. Back in October of 1975, George Carlin’s routine about the differences ...
SNL 50: A Look At Marketing Nostalgia, Humor And Shining Stars
To get inside the SNL 50 marketing juggernaut, I spoke with NBCU’s Chief Marketing Officer for Advertising and Partnerships ...