Investing in digital presence can transform your business, from local to global, by enhancing visibility, engagement, and ...

Navigate your industry with the right marketing strategies so you can see real results, grow your customer base, and reach ...

But disconnected spreadsheets and presentations made it hard to keep everything aligned across their 30+ local markets. On Sept. 25 at 9 a.m. PT, Mindy Smith, Global Brand Strategy and Marketing ...

I want to share some of the strategies that have helped me achieve crazy results — 10x returns on my marketing efforts, no ...

Pay-per-call strategies enable marketers to generate high-quality leads and increase income. Although it is sometimes disregarded, strategic use of local area codes improves the effectiveness of these ...

The key to successfully implementing avatars lies in understanding best practices and addressing potential challenges.

So, with that in mind, here are four areas of focus when revamping a marketing strategy to run the bases. The research is ...

In the age of personalization, marketers are constantly on the lookout for ways to connect with their local audience. Whether ...

While no single set of policy interventions should be applied globally, the research reveals a universal need to optimize ...

Small businesses based in Lakewood, Tacoma, Tumwater, and surrounding parts of Washington can now leverage high-profile ...

With hotel occupancy falling in Collier County, the Tourist Development Council wants to see the county up its promotional ...

The Nitish Kumar-led Bihar government launched the Tourism, Branding and Marketing Policy-2024 to promote the state's tourism ...