Seeing rising demand for low- and no-sugar drinks, Punjab-based Lahori Zeera plans to launch a stevia-based version of its flagship drink by March ...
As PepsiCo revives the Pepsi Challenge, it's also offering an Instagram-ready lesson in challenger-brand marketing.
The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown last year pitted Pepsi Zero Sugar against Coca-Cola Zero Sugar.
The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown ...
Now that I’m an adult, with adult money and an adult fridge (and mini fridge), I dabble in carbonation as often as I want. And there are a lot of different sodas out there, with seemingly new flavors ...
Zero sugar drinks’ branding resonates more with younger, wellness-minded consumers, who shun sugar but don’t vibe with ...
Gary and John, aka Ben Stiller and Benson Boone, step into the limelight as vocalizing, bickering brothers for Instacart's ...
When Tasting Table recently ranked five diet colas other than Coke and Pepsi, we discovered that there was one vintage soda ...
Follow the footprint? Pepsi releases a cryptic Super Bowl 60 commercial teaser, which has plenty of fans guessing the outcome.
PEP faces North America snack volume pressure, but bets on permissible snacks and zero-sugar beverages to revive growth amid ...
PepsiCo has shared plans to cut about 20% of its snacks, sodas, and other products in order to appease an activist investor.