Ulta Beauty launched an exclusive rollout of Rare Beauty across its stores and online, reporting record first day sales. The company also entered its first major U.S. partnership with sunless tanning ...

Beautiful in bronze! We love how confident we feel after applying self tanner to our body, but what about our face? Body and face self tanners are often not one in the same. You know how you use one ...

St. Moriz debuts self-tanning set at Ulta The set contains the brand's Tan Boosting Face Drops, Instant Self-Tanning Mousse and a Velvet Mitt for easy application to help users build, extend and enjoy ...

Glow drops, bronzing lotions and body mousses so you can skip the harmful tanning beds and UV rays.

Self-tanning technology has improved greatly over the years, and it’s hard to believe the glow self-tanners deliver comes from a bottle. We’ve tested the best self-tanning lotions, mousses, foams, ...

Ulta's 21 Days of Beauty sale returns from March 6 to 21. Shop the best beauty deals and steals on hair, makeup and skin care ...

Forbes contributors publish independent expert analyses and insights. Clara covers consumer brands shaping tomorrow's retail landscape. Ulta, which developed its wellness concept back in 2021 with a ...