Paramount has launched a hostile takeover bid for Warner Bros Discovery, challenging Netflix’s $72bn (£54bn) deal and calling ...

As Loveholidays shifts from a performance-only model to a brand-building strategy, CMO Alan Murray outlines how the brand is ...

While marketers are optimistic about the outlook for business in 2026, few expect a rise in marketing budgets to follow suit.

Commerce media, which this year includes retail, travel and finance, is set to account for 15.6% of global ad revenue, ...