Based on final estimate, Trump's SOTU audience has fallen 56% from his first address in 2017 while the bloviating duration of ...

President Trump's Truth Social platform may separate from Trump Media & Technology Group to become its own publicly traded ...

Mattel is venturing further into the social gaming world by bringing its UNO card game to Fortnite and Roblox in the form of two virtual experiences.

Based on final estimate, Trump's SOTU audience has fallen 56% from his first address in 2017 while the bloviating duration of ...

Meta has filed lawsuits to fight deceptive advertising by firms in Brazil, China and Vietnam, The Hacker Newsreports. It has also sent cease and desist orders to eight marketing consultants who ...

A coalition of U.K. media companies is attempting to enlist publishing, broadcasting, media and news providers to join their effort to force AI firms to pay for journalism they scrape and use. The ...

WPP and Adobe have created a new marketing solution that provides brands with access to agentic AI workflows and ...

"While automakers' TV ad budgets were squarely focused on the NFL Playoffs in January, those games were not the only place to find potential car buyers," iSpot.tv's Stuart Schwartzapfel tells ...

WPP disclosed data on payments of more than $9 billion from clients, including Google, Coca-Cola, Ford and Unilever, the New York Post writes. The court documents, part of WPP’s effort to defend ...

Tesla has sued the California DMV, seeking to reverse a ruling that it “wrongfully and baselessly labels Tesla a false advertiser for marketing its industry-leading advanced driver-assistance systems ...