Small businesses say good-ol' word-of-mouth remains the most effective marketing strategy, according to a recent report from Infusionsoft. Some 62% of small businesses surveyed cite ...

There are five ways entrepreneurs can make small business Saturday profitable additions to the marketing calendar this year ...

Want Facebook ads that stop the scroll and drive sales? Get the scoop on what goes into high-converting ads, plus a practical ...

A look at key challenges small business owners are facing this holiday season, with practical marketing strategies to help ...

QUESTION: My business is affected by seasonal trends. Can you provide some ideas for marketing my business during the ...

In today's age utilizing email marketing remains a proven way to engage and connect with customers effectively. However the ...

As consumer behavior continues to shift toward digital platforms, companies that neglect having a strong digital marketing ...

Small businesses list worries about the effectiveness of their social media and marketing strategies and the strength of their digital presence as their top concerns heading into the holiday season.

Most small businesses already use at least one digital marketing tool, most likely a mobile optimized website, so why not include a more dynamic digital marketing strategy to increase awareness ...

Marketing and business development don’t have to be frightening. By tackling one “scare” at a time, you can build confidence, ...