In this video, I showcase a complete contour and skin look featuring a black velvet lip. Products used include: - Selfie and ...

“Blurred lips offer a new approach to wearing your favorite lip shades,” says Guinn. It’s when you use a subtle color at the ...

While we wait for the Sephora and Olive Young partnership to officially launch this fall, we're celebrating all the K-Beauty ...

Chinese firms must contend with geopolitical tensions and mistrust to do business in the United States. Some are choosing to avoid the U.S. altogether.

The first consideration is hydration. And because the lips can’t moisturize themselves, internal hydration is essential.

Makeup is getting its own makeover, as painted faces, heavier blush, lip liner and mascara reemerge. It’s a trend that calls ...

When shopping for a lip mask, look for deeply hydrating ingredients like hyaluronic acid, squalane, ceramides, coconut oil, ...

Gold makeup returns for Chinese New Year—sheer champagne eyes, softly glowing cheekbones, and warm, diffused skin ...

Maybelline New York, the world's leading make-up brand, today officially announced the appointment of the acclaimed Chinese ...

Joshino Asami, a leading influencer on TikTok in Japan and an entrepreneur, began marketing Chinese cosmetics two years ago after she found Chinese-style makeup items popular among her followers.

THOUSANDS of beauty fans share makeup tutorials on social media each and every day, but Ah Hua’s posts are different. That’s ...