Some quintessential American brands continue to stand the test of time, and Coca-Cola is one of collectors' favorites. From metal advertising signs to old bottles, there's more than a century's worth ...

Few companies are as intertwined with Americana as Coca-Cola. From iconic advertising to global symbolism of American consumerism and capitalism, Coke’s reach across lives and continents over 139 ...

Coca-Cola memorabilia can be worth a small fortune. From prototype bottles to vintage trays and vending machines, here are collectibles selling for thousands.

Shakir Moin explains how the soda giant is using the global opportunity to demonstrate its “de-averaging at scale” principle ...

I didn’t know anything about Coca-Cola collectibles until I went away to college and discovered that my roommate was a huge fan of kitschy Coca-Cola Americana. But I soon became a fan myself; this ...

Coca-Cola is an iconic soft drink around the world, but how did it reach this status and what value is there in collecting ...

ATLANTA — Coca‑Cola and Disney have announced a "Refresh Your Galaxy" collaboration. The global campaign will feature a series of 30 collectible package designs showcasing Star Wars characters and ...

Coca-Cola launches FIFA World Cup 2026 campaign in Canada with collectibles, fan zones, and nationwide retail activations.

The Denimachine: How Coca-Cola, Levi’s and Ford made this custom van Dozens of Ford Econoline 150s were customized with Levi’s signature denim and Coca-Cola's signage in 1976.

Helen Goldstein is given as joint author on the cover. https://siris-libraries.si.edu/ipac20/ipac.jsp?&profile=liball&source=~!silibraries&uri=full=3100001~!138189~!0 ...