Meet Romeo Bingham, the star behind Dr Pepper's latest ad. After dropping an absolute earworm of a jingle on TikTok, fans begged Dr P's bigwigs to turn Romeo's catchy tune into a real ad campaign. I'm ...

On Dec. 23, Romeo Bingham posted a short but catchy jingle -- “Dr Pepper, baby, it’s good and nice,” Ad Age reported. It quickly generated 25 million views on the social media platform, inspiring ...

The commercial ran twice during the Jan. 19 contest. When Romeo Bingham created a catchy hook for Dr Pepper, they never expected the video to go viral beyond the internet. Now, the hit has gone from ...

What started as an 11-second TikTok video turned into an advertisement that was aired during college football’s biggest game Monday night. During the national championship game, Dr. Pepper unveiled ...

A woman posted a video on TikTok of her singing a jingle she created for a Dr. Pepper ad. Dr. Pepper representatives saw the video and decided to make it into a real ad, which was played on TV during ...