McDonald's and its marketing contractors have had some bizarre responses to the backlash from their AI commercial.

With 12–14% of digital ad spends lost to invalid traffic and AI-led bots, experts warn India’s biggest marketing channel ...

McDonald's latest holiday ad tried to skewer Christmas stress, but it ended up being pulled after viewers panned it as AI ...

A flood of non-human activity polluted retargeting pools, brands witnessed impression bursts late at night, unexplained click ...

Apple could be classified as a gatekeeper for two more central products in the EU: Apple Maps and Apple Ads are now above the thresholds set by the Digital Markets Act (DMA), according to the ...

McKinsey could be right, but for the time being, agentic commerce is an awkward experimental phase, with companies struggling to solve various technical challenges and negotiate partnerships even as ...

Misinformation is a highly prevalent topic in our news and media today. With the introduction of more advanced artificial intelligence technology and the increased use of these programs, ...

Two in five Americans aren’t planning to shop Cyber Monday this year, according to new research. A survey of 2,000 U.S. adults revealed that 42% don’t intend to knock out their gift lists in what was ...

Google is now embedding its AI chat feature within the Google Ads advertiser console, specifically in some screens. The "Guide me" button that triggers an AI chat feature was spotted in the policy ...

Autonomous freight company Bot Auto announced it has obtained a comprehensive insurance program that could be a key step toward making driverless freight commercially viable. The announcement comes on ...

SPRINGFIELD, Ill. (WAND) — Illinois Senate Democrats passed a bill Thursday to ban rental junk fees and require transparency for leases. Sponsors spent over a year on the plan to help roughly one ...

In a joint statement released Oct. 19, University of Florida interim president Dr. Donald Landry and UF Board of Trustees chair Mori Hosseini both pledged support for athletic director Scott Stricklin ...