Nintendo's Super Mario Galaxy movie is giving fans of the franchise a chance to smell like their favorite characters with some help from Old Spice. The ...

A new iteration of the P&G brand’s oddball “Mom Song” creative has an R&B twist and promotes a Swagger Signature Scent Control system.

Procter & Gamble’s Old Spice is teaming up with Nintendo and Illumination for a limited-edition lineup inspired by the ...

Old Spice has launched a new collection in collaboration with The Super Mario Galaxy Movie.

Old Spice is embarking on an epic exploration into unexplored galaxies to give men a 24/7 freshness Power-Up with the new, limited-edition, Old Spice and The Super Mario Galaxy Movie Collection. In ...

Power-up your freshness: 24/7 freshness collides with star-powered scents inspired by Nintendo + Illumination’s The Super Mario Galaxy Movie in theaters April 1, 2026. The modern guy views grooming as ...

Spice Alchemist, which is also infused with odor protection, is available in three SKUs. The brand launched its Invisible Glide Deodorant and Spray Deodorant.

Old Spice continues to redefine men's grooming with the Spice Alchemist collection, merging the artistry of a premium fine fragrance with cologne-infused scents and the brand's legendary, ...

Old Spice’s New Premium Line is Crafted for Compliments with Scents Preferred Versus $300 Colognes CINCINNATI--(BUSINESS WIRE)-- Old Spice continues to redefine men’s grooming with the Spice Alchemist ...