Xiaohongshu has risen dramatically while the fate of TikTok hangs in the balance, providing a rare opportunity for American ...

The TikTok ban has driven disaffected American youth to the Chinese app, Xiaohongshu. While TikTok’s corporate lobbying backfired, Xiaohongshu’s mix of irony and subversion offers a new outlet—whether ...

Just hours after TikTok voluntarily went dark in a nationwide shutdown ahead of the looming ban, the social media platform ...

During that period, Americans flocked to Xiaohongshu as both a TikTok alternative and a form of protest against the crackdown ...

The app, which functions similarly to Pinterest with a short-form, vertical video element, wasn’t even localized to English at the beginning of last week, with much of the interface still ... I joined ...

This week, X began rolling out a dedicated video tab for U.S. users with a TikTok-esque endless scroll. “The Video Tab has ...

Xiaohongshu, launched in 2013, offers an appealing mix of features for creators searching for a TikTok substitute. Its interface combines elements reminiscent of Pinterest and Instagram, and the ...

Xiaohongshu's 300 million monthly active users are overwhelmingly Chinese - so much so that parts of its interface have no English-language version. They skew heavily female, often addressing ...

A check by MARKETING-INTERACTIVE saw Xiaohongshu has changed its interface language to English and is reportedly hiring English content moderators to ensure the content aligns with the platform ...

Xiaohongshu’s 300 million monthly active users are overwhelmingly Chinese – so much so that parts of its interface have no English-language version. They skew heavily female, often addressing ...