crystal light kraft heinz

Kraft Heinz enters alcohol market for 1st time

Kraft Heinz enters the alcohol market for the first time

Kraft Heinz is entering the alcohol market with its brand, Crystal Light.The company announced on Tuesday it will be introducing Crystal Lireaght Vodka Refreshers at certain Northeastern retailers this month.

Food Dive · 2d

Kraft Heinz’s Crystal Light enters alcohol space for the first time

The new RTD cocktails differentiate themselves from other beverages in the category through fewer calories and a lower alcohol-by-volume content.

Markets Insider · 2d

Kraft Heinz’s Crystal Light releases Crystal Light Vodka Refreshers

As demand for lighter, lower-calorie cocktails continues to grow, Crystal Light is now launching Crystal Light Vodka Refreshers. Crystal Light

GlobalData on MSN · 1d

Kraft Heinz takes powdered-drinks brand Crystal Light into alcohol

The company is positioning Crystal Light Vodka Refreshers as the “lowest-calorie ready-to-drink cocktail on the market”.

Newser on MSN · 2d

Kraft Heinz Makes First Foray Into Alcohol

Kraft Heinz is trying its hand at booze. The company is introducing Crystal Light vodka seltzers, "its first alcohol product for grocery stores," per the Wall Street Journal. Executives took notice of social media posts in which younger users described using Crystal Light flavor mixes,

Kraft Heinz (NasdaqGS:KHC) Launches 77-Calorie Crystal Light Vodka Refreshers For US$10

Kraft Heinz (NasdaqGS:KHC) saw its share price rise by 3.8% last month, a period marked by the launch of their Crystal Light ...

2don MSN

Kraft Heinz Dips a Toe into Booze

Kraft Heinz, America’s famed ketchup and bologna seller, is hoping you’ll buy its vodka seltzers too. The packaged-food giant ...

Beverage Industry2d

Crystal Light unveils Vodka Refreshers

Crystal Light, a brand of The Kraft Heinz Co., Chicago, announced the launch of Crystal Light Vodka Refreshers, offering an ...

Daily Mail2d

Ketchup giant Heinz makes surprising move into alcohol in bid to boost sales

Over the years, the brand has seen thousands of consumers organically mix Crystal Light with alcohol as a lighter, better-for-you alternative,' a spokesperson from Kraft Heinz told the ...

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