Julie Felss Masino, the CEO of Cracker Barrel, is the focus of national controversy due to a new logo design. The design gets ...

Bryce Mitchell doesn’t like the new Cracker Barrel logo. Cracker Barrel recently introduced a new text-only logo, which faced ...

Following the logo reveal and backlash, Cracker Barrel stock dropped 7.2% on August 21, 2025. This amounted to a $94 million ...

Cracker Barrel stock plunged as much as 15% after the restaurant chain released a new logo that removes its long-time image of a man leaning against a barrel.

Cracker Barrel said its new logo is aimed at creating "an enhanced brand look." Some customers aren't happy. What do you ...

Erik Russell, a former Cracker Barrel employee who now works as a brand designer, said the company committed "one of the ...

As roadside restaurant chain strips away distinctive decor, backlash emerges against a future that’s trending toward drab, ...

After Cracker Barrel announced it would be updating its restaurant and logo, the chain saw an almost $10 drop in stock in one ...

Cracker Barrel’s decision to update its menu, redesign its restaurant interior and change its logo has caused outrage across ...

The stock of Cracker Barrel Old Country Store, Inc , tanked in the wake of its new logo redesign, which has prompted ...

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." Why some are not ...

The logo change accompanies the launch of Cracker Barrel's fall campaign, "All the More," which features a partnership with ...