Having a sound strategy before making your next business decision can make the world of difference in the floriculture industry.

The template is designed to provide a straightforward, clear, and flexible framework that meets wholesalers wherever they are ...

When I travel to visit growers, I’m often asked whether a particular operation will benefit from the use of mycorrhizal fungi ...

If used correctly, iron chelates can help treat deficiencies and chlorosis in plants, but improper applications can lead to phytotoxicity.

A grower-turned software sales director offers five trends driving the future of AI implementation in the horticulture ...

Take Meister's 2026 Media Use survey to share how your engagement with floriculture and horticulture media has changed.

A recent study explores how Gen Z consumers purchase flowers and plants, what influences their buying decisions, and how ...

During the 2025–2026 academic year, the Horticultural Research Institute awarded $62,000 in scholarship support to 18 students pursuing horticulture-related degrees at institutions across the country.

Art Van Wingerden of Metrolina Greenhouses will begin his two-year term as AFE Chairman in September 2026, succeeding David ...

There were more than 300 Chapter 12 U.S. farm bankruptcies in 2025, primarily led by operations in the Midwest and Southeast ...

Three growers share how they’re adjusting hiring strategies, benefits, and expectations to attract the next generation of talent.

Course participants will learn about: ...